Whether you’re an executive, an acupuncturist, or an up-and-coming rock star, you need a bio that communicates who you are, what you’ve done, and why you matter.
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I had the pleasure of serving as the 2018 corporate poet laureate of Lawless Research, a leader in market research. Peggy Lawless, CEO, had these kind words to say about our work together.
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As someone once said, “Writing about music is like dancing about architecture.” (It was either Elvis Costello, Steve Martin, or Martin Mull; the Internet can’t agree.) The challenge of writing a band bio is translating one genre into another: music into writing, sound into words.…
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